Financial ratios can be helpful tools in understanding a company’s financial health. They are a benchmark by which you can compare your business to industry standards and analyze changes over time. Read the rest of this entry »
Recent Articles from Thaney & Associates
2010 – New Decade, New Gen, New Trends
Not only will we have a new generation of consumers, future employees and business owners but we can expect other significant changes in the coming decade. Here’s a quick bird’s eye view of some of the coming changes we can expect in the way we run our businesses. Read the rest of this entry »
Simple Direct Marketing Tips
Direct marketing is very much oriented towards immediate response. Direct marketers can tell you very quickly how successful (or unsuccessful) a promotion is because they have the responses to prove it. So what is the most compelling tool that direct marketers use in order to gain a high response rate? It’s the offer. Read the rest of this entry »
For The Record – The Importance Of Record Keeping To Your Business
Behind every successful small business story there’s a lot of hard work and, yes, administrative effort. To really make your business prosper, brilliant ideas are only half the answer – you also need to ensure that your company is solid from the ground up. One way of establishing a solid business base is through good record keeping. While this may not be entrepreneurship’s most glamorous aspect it is nonetheless a prerequisite to consistently good results. Read the rest of this entry »
Analyzing The Profitability Of Your Products And Services
Knowing the profitability of each individual product/service you provide can help you make decisions to improve your bottom line. You may want to discontinue products and services that aren’t particularly profitable while promoting the ones that improve your overall results. Read the rest of this entry »
3 Little Secrets – The Keys To Low Budget Marketing
Even in a downturn, if you don’t get in front of people and explain your unique value proposition then your chances of selling will be restricted to current customers or accidental passersby. Marketing is what sets you up for selling. However, there are three important things you should appreciate before you start. Read the rest of this entry »
Underlying Causes of Productivity Problems
Productivity problems often creep into the business over a period of time and often businesses don’t realize just how extensive they have become. Here are six common causes for productivity problems. Read the rest of this entry »
Alternative Finance Products – Can They Help You?
With the amount of available credit shrinking in recent times and financial institutions raising lending standards, more businesses are turning to alternative forms of finance to cover cash flow shortages and grow their businesses. Asset-based lending, factoring, invoice discounting, and merchant cash advances are a few alternative forms of finance that are becoming more popular. Although these forms of funding can help companies make it through tough times, business owners and managers need to be aware of their shortcomings.
