For many business owners it can be a difficult exercise to identify the most effective marketing strategies that gains exposure while minimizing the required investment. (more…)
Posts Tagged ‘business survival’
Make Your Company A Good Place To Work
Studies have consistently shown that employee compensation, although important, is not the primary factor that makes workers stay at a company. It’s not all about the money. In fact, some firms that provide stellar compensation packages suffer high turnover, low morale, and dwindling market share. (more…)
New Year Email Resolutions
Someone once said “An Inbox is as personal a space as an underwear drawer — we all have one and are all embarrassed by both its organization and contents.” Start 2012 off by applying some simple and effective methods to maintaining an organized and less overwhelming (or embarrassing!) Inbox. (more…)
Resolution 2012: Put Your Tax And Financial House In Order
The only effective way to control and conquer your tax and financial issues is to review them throughout the year. And what better way to kick off the new year than to tidy up your financial and tax house. Here are some tips to get you started. (more…)
What’s New: Last-Minute 2011 Deal Reached On Payroll Tax Cut
On December 23, 2011, Congress finally approved a two-month extension of the payroll tax cut for American workers. The agreement was reached after weeks of partisan bickering. Though both Democrats and Republicans wanted a one-year extension of the tax cut, they could not agree on how to pay for a year-long extension and settled on a paid-for two-month extension. (more…)
Managing Your Sales Leads
The measure of the successful pursuit of a lead is based on whether the lead, in time, turns into a sale. The key to this transition lies in both speed and perseverance. A systematic organization and management of these leads can also help secure their progress through the stages of prospect to hot lead to profitable sale. (more…)
New Business: IRS Announces Business Mileage Rate For 2012
The IRS recently announced that the mileage rate for business driving in 2012 will be 55.5¢ a mile. The rate can be used for cars, vans, pickups, and panel trucks. (more…)
Planning To Improve Your Profitability
We often say “what you measure you can manage” and “what gets managed gets done”. When it comes to achieving greater profitability, truer words cannot be found. The fourth way of growing a firm, which is improving the effectiveness of the things that you do, is a vital part of assisting you to better manage the results. (more…)
Keys To Getting A Small Business Loan
Before a start-up company can begin producing revenue, it often needs an infusion of cash that exceeds owner contributions. Even long-established firms sometimes must borrow to purchase inventory, buy real estate, expand operations, meet payroll, or keep the lights on. When business owners turn to banks and other financial institutions for help, some are offered loans; others walk away empty handed. (more…)
Are You Driving Your Business Or Is It Driving You?
The New Year is always a good time for reflection. We touched on this point in last month’s newsletter. It’s often a time when we look back and wonder where the time went. (more…)
