Tips to Being A Better Business Writer

  Writing is writing, no matter the scope. It is of vital importance that your written word (any and all of it) be carefully crafted, professionally presented and grammatically correct. Let’s start small, yet ubiquitous- the email. Emails go out to clients, employees, investors, vendors, and potentials in all of these categories. For many of these situations, your email may …

The Top Business Trends in 2017 that Spells Success

  Whether or not the end of the calendar year reflects the close of your fiscal year, December is still a great time to take a look at the past year, and prepare yourself for the year to come. Looking into the future trends to give you a leg up moving into January. Be prepared to discuss the trends, how …

Secrets to Good Copywriting

  As small business owners, you utilize copy in many different ways. Whether in advertising or marketing, on websites or blogs, in emails, newsletters or brochures, your copy is a direct reflection of you as a business. Good copy does three things:    Engages the reader, Speaks your message in an intended voice and, Provokes a call to action. Creating provocative …

5 Ways to Get the Most Out of Employee Feedback

  It is not complicated- successful small businesses breed a culture in which employees feel valued and comfortable speaking up. If they feel valued and comfortable voicing opinions, they are more likely to offer honest, useful and intelligent feedback. That being said, all feedback will not necessarily be positive feedback, though as with any customer complaint, all feedback can be …

Conquering Fear of Failure

  Truth be told- fear can be immobilizing, crushing and can impact our decision-making at every level. Remember though, fear can also be highly motivating, inspirational and completely exhilarating when overcome. Starting a small business carries fear at every step of the way- just getting the thing from conceptual to actualization can be mortifying. Fears are simple obstacles yet to …

Business Blind Spots

  As business owners, leadership (and the pressure to be good at it!) comes with the job. All leaders have blind spots – areas in which they typically neglect, yet have a big impact overall in the business. Business blind spots have been described as an area in the lives of people in which they continually do not see themselves …