Healthy Wealth

“…Society has drummed into our heads that wanting wealth is a bad thing, one that will drive you to behave in ways that are unethical, corrupt and morally bankrupt.” The appeal of being a small business owner is usually twofold: being your own boss, and making lots of money…no? Okay, there may be other factors here and there, but when …

Phone a Friend – Business to Business Marketing

  “Business to business” marketing? How is that different from marketing that is directed at the consumer? Isn’t it ultimately about generating leads and closing sales? Well, sort of. Business to business marketing (B2B) is a little different than business to consumer marketing (B2C) and it is important for small business owners to know the difference. The major differences: • …

Professionalizing the Family Business

  Statistics show that approximately 35% of Fortune 500 companies are family-controlled. At some point, these were all small start-up enterprises who kept it in the family while getting things off the ground. But at some point those mom-and-pop ventures must take on a more professional face, presenting themselves as competition for the big guys. This can be a tough …

Financial Resolutions To Make For 2012

Shedding unwanted pounds, recharging a golf score that’s stuck in neutral, nurturing a better relationship with your teenager — these resolutions and many more will appear on lists this coming January. Of course, some good intentions will fade before the flowers arrive on Valentine’s Day.