The Top Business Trends in 2017 that Spells Success

  Whether or not the end of the calendar year reflects the close of your fiscal year, December is still a great time to take a look at the past year, and prepare yourself for the year to come. Looking into the future trends to give you a leg up moving into January. Be prepared to discuss the trends, how …

Implementing the Most Effective Social Media Marketing Techniques

  We have come a long way since the days of door-to-door marketing. Heck, we have come a long way since the golden age of radio and then television advertising! The driving force behind this constant evolution is simple: technology. Safe to say, evolving technology is not a trend. Inherently fluctuating, we must be fluid, flexible, and ready to accept …

4 Common Communication Failures (And How to Fix Them)

  Starting your business may be a one-man show, but eventually, it will be time for the on boarding of new partners, colleagues, and team members. With each new individual comes a new collaboration, and with that, perhaps new challenges in communication. Every person has their own unique method of communication. One of the most essential qualities every good business …

Why Auto Dealers Should Outsource Bank Reconciliations

By: Jim Rice, Managing Director of Supporting Strategies It was an expensive lesson for California auto dealer Danny McKenna. He found that two of his most trusted employees had systematically drained $600,000 from his five dealerships. The guilty parties “had been there a long time and had earned his immense trust,” McKenna told Automotive News. “Now I don’t dog-pile all …

Are Employee Recognition Programs Bad for Your Business?

  So, this may sound like a contradiction, as we have in the past touted the importance of these types of programs, and we are not taking that advice back. But it is important to examine both sides of the story, and to be aware of the dangerous pitfalls that come with initiating employee rewards. In a nutshell, the concern …

6 Tips for Managing People Who Are Smarter Than You

Let’s start by defining what real time marketing is. Simply put, real-time marketing is based on current, ‘on-the-fly’ decision making, as opposed to traditional marketing strategies that are planned out long term and mostly in advance. This strategy is based on current, up to minute assessments of events, trends and feedback. It requires branded responses that are both relevant and …