Even in a downturn, if you don’t get in front of people and explain your unique value proposition then your chances of selling will be restricted to current customers or accidental passersby. Marketing is what sets you up for selling. However, there are three important things you should appreciate before you start.

Productivity problems often creep into the business over a period of time and often businesses don’t realize just how extensive they have become. Here are six common causes for productivity problems.